Senreve is a luxury handbag company led by two hardworking co-founders, Coral Chung and Wendy Wen. The firm creates unique and high-quality handbag designs with a focus on satisfying what every woman wants. Coral Chung is the CEO, while Wendy Wen is in charge of the daily operations of the company as COO.
The two founders began by surveying what women wanted from bags. They used several methods to acquire reliable data from consumers, including retail surveys, interviews, and focus groups. They noticed that the most common complaint from respondents was having to a heavy bag on one shoulder, not being able to retrieve items quickly, and less space in bags to carry laptops.
The company analyzed the market and introduced different bag designs that have enough space for customers to keep a large number of items organized. The bags can be used for various purposes or events.
Senreve bags are ideal for female professionals across every industry. In the fast-paced 21st-century business industry, each bag compliments a woman’s elegance. They are beautiful, versatile, and feminine—designed to keep up with hectic modern lifestyles.
Senreve creates its bags based on the needs that other designer bags in the market have not met. By taking matters into its own hands, Senvere’s lightweight bags have blended design, quality, and creative construction. They are created using 100% genuine full-grain Italian leather, and each one is also handcrafted to create a soft and supple look and feel.
The company has employed qualified professionals who have experience working with several luxury brands. The company believes that the combination of innovation and master craftsmanship is the future of the industry.
Coral Chung attended the University of Pennsylvania and the Wharton School of business, where she graduated magna cum laude with a BS in economics and a BA in international studies. She also received her Master’s in Business Administration from the Stanford Graduate School of business.
She also has had a long and industrious career working in a variety of positions in different sectors. The former tech executive and strategy consultant also worked with the CEO and COO of Prada America.
Chung is a serial entrepreneur with a strong passion for consumer brands and luxury retail. She kick-started her career in China at a Hong Kong-based company—Bain and Company, where she was in charge of securing the southeast markets of the continent and a more significant part of China. Chung has also served as a marketing consultant for various companies, including global private equity ventures and Fortune 500 companies. She moved onto Silicon Valley, where she exploited her passion for consumer brands, entrepreneurship, and technology. Coral Chung has helped to develop many products over the years and has worked in several other capacities in different industries as well.
Wendy Wen holds a Master’s in Business Administration from Stanford graduate school and a dual BS from MIT. She is a business-minded former finance expert. In charge of operations in the company, she applies her years of experience and specialization in the business sector to elevate the original and exquisite brand for the modern professional woman. She had previously worked with the sales department at Channels, where she helped assess sales performance across a vast market.
Wendy Wen has worked as an investment banker at Goldman Sachs and The Blackstone Group. Later, she invested in TPG capital and Anthos capital firms, where she was responsible for growth capital investments in the business and tech industries. During her time in the firms, Wen worked with a variety of teams in sectors that dealt with consumer and enterprise management. The teams helped analyze the market for opportunities, identify areas that need improvement, and facilitate growth and development.